Our origin
Being “at the origin” means that we procure raw materials directly from the community. We engage them throughout the development process, from responsible sourcing based on good agricultural practice to producing the final natural products.
Beneficial functional plants
Supporting healthy lifestyle
Indonesia is a tropical country with many functional plants that are beneficial to medicine since the development of traditional medical practice. These plants are usually blended as herbs to treat various diseases.
About 143 million hectares of tropical forest in Indonesia become home to 80% of medical plants in the world. Estimates 25,000 to 30,000 plants have a potential medical use while only 1,845 have been identified and can be used for medicine by the IPB University experts. It means there are a lot of possibilities for discoveries.
This big potential needs to be properly addressed by the pharmaceutical industry to utilize more plant-based in VMS and over-the-counter drugs. Especially with the trend that considers plant-based supplements to bridge nutritional gaps for plant-based diets. This particular natural product can support consumers in receiving the essential nutrients that they need while complying with a more healthy and restricted diet.
It is better to depend on a more functional plant as the first treatment for a health problem or tools to maintain health. Here at haldin, we work hard to provide high-quality functional building blocks from selected raw materials that deliver health-beneficial content. All we need to stay healthy indeed lies within natural products. It is just that we haven’t used them much.
Our Partners
Journey with farmers
Securing sustainable sourcing for functional products is a collaborative job. It takes solid relations and networking with farmers of many different origins. As many people may notice, functional plans in Indonesia are spreading throughout the islands.
Therefore, our sourcing team is eager to take the journey to each of the origins, learning about their culture, land characteristic, and farming practice. We plot the best practice for each of them, providing the knowledge they need to increase the quality of raw material that meets our specifications.
Our sourcing team also assists them through the process, locating every difficulty that occurs and giving a suitable solution. So far, our journey has reached many destinations such as West Java, Central Java, East Java, Madura, East Nusa Tenggara, and Kalimantan. Countless days we spent developing the raw materials are worthed when the final result is the range of functional products that give maximum benefit to many people.
Functional products in our portfolio contain various active content, which comes from responsible sourcing. We apply a trading system to ensure their work will bring profit to them because they count on us to increase their livelihood with what their land can produce. That is why we invite you to visit our functional products and continue this circle of goodness to consumers’ products.
Adding value with functional product
Highlighting Butterfly Pea & Green Coffee
Haldin provides various functional products that are able to bring health value to the consumer’s products, this value becomes more relevant as the trend says people are more aware of their well-being and expect daily products to catch their needs. The value that was previously only mandatory in the pharmaceutical industry is now important to the beverage, dairy, and bakery industries. Eventually, people realize natural functional products are the answer to keeping their body fit.
Among our functional products, there are two that are worth highlighting because their potential makes them getting more relevant in the near future. They are Butterfly Pea Powder Extract (10003560) and Green Coffee Powder Extract (10001244). What are these two functional products’ potentials? We will dive into it.
After FDA permitted the use of butterfly peas as a natural coloring in beverages, confectionery, and dairy products. There are many possibilities for new product development to attract consumers while giving health value. Butterfly pea offers more than their gorgeous color; it is a natural antioxidant source. The benefits from it include stabilizing blood sugar, supporting healthy skin, and promoting weight loss. Our Butterfly Pea Powder is applicable for dairy and beverage products.
Extend the health value with Green Coffee Powder Extract which offers various benefits. It helps with cognitive function, mood balance, anti-aging, blood glucose regulation, and improved blood pressure. From the consumer’s point of view, products with green coffee content appeal to mental wellness (based on 47% of consumers in India), energy boosting (based on 28% of consumers in Canada), and antioxidant sources (based on 52% of consumers in Thailand). It is a worldwide trend.
Visit our Functional products and the sample of Butterfly Pea Powder Extract, Green Coffee Powder Extract, or other products.